Bowne Global Solutions (BGS), the world's leading provider of translation, localization and interpretation services, recently volunteered its services to a California chapter of the American Red Cross in order to help the chapter improve its service to the local Korean, Spanish and Armenian ethnic communities it serves. BGS translated mission-critical Web site content related to disaster preparedness. This outreach effort has received local media coverage and, since publishing the translated content, the chapter has seen a 20% increase in the number of visits to its site.